Complete Guide to earn Money with TikTok in 2024

TikTok counts with more than 2 billion users and has become one of the most downloaded apps in the world.

As the number of users grows from year to year, so do the opportunities for monetization.

In this comprehensive guide, I explain in detail and with examples how you can earn money with TikTok in various ways, so that you can even start earning money from TikTok full time.

The following sections take a closer look at the TikTok Creativity Program, TikTok Shop, TikTok Lives, affiliate links, advertising partners, and the Creator Marketplace.

1.1 Creating a TikTok Account.

Creating a TikTok account is the first step to making money on the platform. To get started, download the TikTok app from your device’s app store.

Once installed, open the app and follow the sign-up process. You can register using your email, phone number, or existing social media accounts like Facebook or Google.

After creating your account, it’s crucial to complete your profile.

Add a profile picture that represents you or your brand, write a compelling bio that tells users what you’re all about, and include contact information if you want to collaborate with other creators or brands.

A well-crafted profile helps establish your brand and makes it easier for TikTok users to find and recognize you, setting the stage for making money on TikTok.

2. Creating Engaging Videos.

2.1 Developing Your Content Strategy.

Developing a content strategy is crucial to creating engaging videos that will attract and retain an audience.

Start by identifying your niche or area of expertise. This could be anything from dancing, lip-syncing, or doing comedy skits to showcasing your talents, sharing your passions, or promoting your products or services.

Once you’ve identified your niche, brainstorm ideas for content that will resonate with your target audience. Consider what type of content is currently trending on TikTok and how you can create unique and engaging videos that will stand out from the crowd.

2.2 Tips for Creating Viral Content.

Creating viral content is the key to making money on TikTok. Here are some tips to help you create content that will go viral:

• Keep it short and sweet: TikTok users have a short attention span, so keep your videos short and to the point.

• Be authentic and creative: Viewers can tell if you’re being genuine or not, so be true to yourself and your brand.

• Use catchy music: Music plays a huge role in making TikTok videos popular, so choose a catchy and relevant soundtrack for your videos.

• Post consistently: Consistency is key to building an audience and creating viral content. Post videos regularly to keep your followers engaged.

• Engage with your audience: Respond to comments and messages, and use hashtags to interact with other users and build a community around your content.

• Use hashtags strategically: Use relevant and popular hashtags to increase your video’s visibility and reach a wider audience.

• Collaborate with other creators: Collaborating with other creators can help you tap into their audience and create content that will appeal to a wider range of viewers.

• Utilize trends and challenges: Keep an eye on trending challenges and hashtags, and participate in them to increase your video’s visibility and reach a wider audience.

By following these tips, you can create engaging videos that will attract and retain an audience, and ultimately, make money on TikTok.

1. creator rewards program and Creator fund.

The Creator rewards program is probably the best known way to earn money on TikTok.

With more than 70,000 followers, I am part of this program and can give you some valuable tips.

TikTok pays an amount to the video creator in Creator Rewards for every 1000 qualified views, which can easily reach several hundred euros a day.

To be accepted into this program, you have to meet a few requirements. In this article, I will go into more detail about what these requirements are and how to fulfill them as quickly as possible.

Once these requirements are met, you can apply for this program. Read here how.

The money you can earn per 1000 views varies greatly. It depends on the target group of your videos. The higher your viewers' willingness to pay, the more money you will be able to make.

You can recognize this by how old your target group is and where it comes from. Logically, advertisers are more willing to spend more money to play their ads to a 40-year-old from the US with a strong interest in finance than an 8-year-old from the Philippines who is presumably less willing to spend money on ads.

If you're interested in learning more about RPM and how to maximize your RPM, check out this article.

In order to reach a suitable target group, it is extremely important to choose the topic to be covered, also known as the niche. The aim is to reach as large an audience as possible. To maximize your views, it is important to know how the TikTok algorythm works. Here is a very helpful article to learn how the algorythm works.

Examples of this would be to create videos about mega yachts or financial topics. If you are interested in a list of niches with a high RPM, take a closer look at this entry.

One of the best things about the Creator rewards program is that you don't even have to show your face on TikTok, just like I don't.

With the latest AI tools, you can now create entire videos within a few minutes, reaching millions of views.

Here's a list of niche ideas that don't require you to show your face on camera.

If you want to learn how to create viral TikToks with the help of AI tools, you're probably interested in this step-by-step guide.

If you want to take a closer look at the Creator Rewards program, you can read a detailed explanation here and benefit from my experience.

2. TikTok Shop.

Before TikTok launched its own e-commerce system in September 2023, shopping there was complex. The creators presented a product in their videos, whereupon the viewers had to search for the brand on the Internet or had to resort to links in the creators' bio.

This is now a thing of the past – at least in countries where the TikTok Shop is already approved. TikTok Shop is currently available to sellers from Indonesia, Malaysia, the Philippines, Singapore, Thailand, the UK, the US, and Vietnam.

There, the platform offers a seamless in-app shopping function that allows the products to be purchased with just a few clicks – directly in the app.

This was the start of a revolution in buying behavior. Meanwhile, 75% of users say that they often spontaneously become buyers when watching TikTok .

Now, what is TikTok Shop?

TikTok Shop is a buying platform that has been integrated into an entertainment app.

By watching videos that advertise products, consumers become aware of different articles. Unlike a few years ago, customers no longer have to leave the TikTok app to make a purchase, but can order a product directly to their home with just a few clicks.

If you're based in a participating country, you can set up the TikTok Shop program under different categories: as a seller, creator, or partner.

As a seller, you want to sell your own product via the TikTok Shop.

As a creator, you sign up if you want to market other people's products and receive an affiliate commission for doing so.

Signing up as an partner is probably irrelevant to you, as partners offer professional e-commerce services for creators and sellers.

3. TikTok Live.

TIkTok also offers a live option on this platform.

This offers the opportunity to interact with viewers live and is another way to monetize your TikTok channel.

Unlike videos, you don't make money when your viewers watch your live performance. The only way to earn money is through donations.

Of course, you are now wondering who would donate money to a complete stranger on TikTok. Let me tell you one thing: There are surprisingly many.

TikTok is more than just a video and sales platform – it's also a livestreaming platform. Unlike Twitch or other well-known livestreaming platforms, the content on TikTok is mainly broadcast in portrait format.

Just as TikTok is extremely diverse, users have also come up with a wide variety of ideas to make money on TikTok.

From NPC streams, in which people perform a fixed action for donated money, to peeling egg streams or scammy Minecraft streams, in which people try to fill out a tower, but donations destroy the progress, everytime he is close to finishing.

Streamer have even developed their own apps and addons such as Stream To Earn, which isall about grabbing as many donations as possible.

Many people even stream their videos uploaded to TikTok in a continuous loop.

To be able to live stream on TikTok, there are also requirements that must be met before you can go live for the first time:

: You must be at least 16 years old to stream on the platform and 18 to receive gifts (donations).

To do this, you must be able to show a minimum followership of 1000 followers.

4.Affiliate Marketing.

Affiliate marketing is often referred to as one of the easiest ways to make money online. But what is it exactly?

As an affiliate, you try to market other people's products and earn a small commission of the sales value per referral.

The percentages range from 3% to 40% or more. Example programs are amazon affiliate but also many software providers such as Leonardo.ai. These providers often offer significantly higher commissions than for example amazon.

On TikTok, you can collect commissions directly via the TikTok Shop if it is already available in your region.

Otherwise you will have to be satisfied with the light version. To do this, pin a link tree in your channel bio and refer to this links in your video, while promoting a product. In your link tree, you can pin the various links that will earn you a commission on a purchase.

To find winning products, get inspired by other affiliate marketers and scroll a bit on TikTok.

Once you've found an interesting product, you have 2 options. Either you order the product to your home and shoot a marketing video of it, or you create a carousel in which you advertise various products. An example of the latter would be a video of this type.

5.1 Paid Promotions.

Another monetization option is to earn money with sponsorships.

What exactly are sponsorships? It means that you get money from a company by creating a promotional video for them on your channel. This can result in relevant amounts.

On TikTok, it's important to build your own brand that is associated with you.

Likewise, the niche you are in is very important. Finding advertising partners by creating Minecraft videos is much more difficult than in the fashion industry.

This is partly due to the age of the target group, but also because there is a much higher willingness to buy in the fashion industry than in the gaming industry.

5.2 Creator Marketplace.

The TikTok Creator Marketplace is a mediation platform to connect creators with advertising partners quickly and efficiently.

The Marketplace is also integrated into TikTok that creators and advertisers can quickly find each other.

Of course, there are also prerequisites for this program. To use this marketplace, you must be at least 18 years old, have more than 100,000 views in the last 30 days, and have more than 10,000 followers.

Once you’ve overcome these hurdles, however, it doesn’t get any easier. It is crucial to create premium content that justifies the cost and attracts a loyal audience willing to pay for access.

While there are many companies that you can advertise, getting accepted into a program is another matter entirely.

First of all, you need to find products that fit your niche. After you have found a few, you first have to ask this company, and they will analyze your channel in detail.

In the end, the probability of being accepted is very low and, in my opinion, not worth the effort.

Conclusion.

As you’ve already realized, there are many ways to make money with a TikTok channel.

However, in my opinion, the Creator Rewards Program, TikTok Live, and TikTok Shop have the most potential to earn a lot of money. Another lucrative method is to grow and sell TikTok accounts, especially those with a significant following and high engagement metrics.

At first glance, it looks difficult to get enough views with the TikTok Creator Rewards Program, for example, if you have no experience yet.

But it all depends on the niche you choose. It can take months to monetize a channel, but even beginners can do it within days.

MEET FINN

Over the past few years, I’ve explored various niches, experimented with different content types, and learned from both successes and failures. I own a TikTok Channel with more than 70 000 followers. Now I want to teach others, how to build presence on this platform.